About GEO Scoring
GEO Scoring is a free AI search visibility scoring tool built by the team at Beansmile. We help website owners understand how visible their content is to AI search engines like ChatGPT, Perplexity, Google AI Overviews, and Claude.
Our Mission
As AI-powered search becomes the dominant way people find information, traditional SEO alone is no longer enough. GEO Scoring bridges this gap by providing actionable insights based on the latest research from Princeton University, GenOptima, and industry leaders.
We believe every website owner should have access to the tools needed to thrive in the age of AI search — for free, without barriers.
Scoring Methodology (v5.0)
Our 100-point scoring system evaluates 9 key dimensions that determine how visible your content is to AI search engines:
Schema Structured Data
25 ptsJSON-LD markup including FAQPage, Article, HowTo, Organization, and more.
Content Citability
20 ptsSelf-contained paragraphs with concrete data that AI engines can directly quote.
Content Richness & Freshness
20 ptsDepth of content, recency signals, and multimedia integration.
Knowledge Graph Authority
15 ptsBrand presence in knowledge bases, Wikipedia, and authoritative sources.
E-E-A-T Signals
10 ptsExperience, Expertise, Authoritativeness, and Trustworthiness indicators.
Open Graph Protocol
5 ptsSocial sharing metadata including og:title, og:description, og:image.
AI Readability
5 ptsClean HTML structure, semantic markup, and machine-parseable content.
Our Team
Built by Beansmile, a team of full-stack developers and AI researchers passionate about making the web more accessible to AI search engines. With over a decade of experience in web development and search optimization, our team combines deep technical expertise with practical insights from real-world GEO audits across hundreds of websites. We continuously update GEO Scoring's scoring methodology based on the latest peer-reviewed research and real-world citation data to ensure our recommendations deliver measurable results.
Built With
- Backend: Ruby on Rails + Grape API
- Frontend: Nuxt 3 (SSR) with Tailwind CSS
- Scoring Engine: Custom analyzers for Schema, OGP, Citability, E-E-A-T, and more